The CMA exam is not “bite-sized” or “micro,” and neither is HOCK

Recently I have seen advertising for CMA materials using the terms “bite-sized learning” and “microlearning.” As an experienced teacher who knows what is required to pass the exam, I do not like these terms because the questions on the exam are not “bite-sized” or “micro.” The exam questions require critical thinking and application of multiple concepts to a new situation, not just “bite-sized” keywords or “micro” items from a list.

At HOCK, we do not want to just sell you our materials – we want to provide you with all of the tools and support that you need to pass the exams on your first attempt. We will teach you all of the content covered on the exam (including the large topics), so that you are ready for whatever questions you will be asked on the exam. As part of your studying with HOCK, if you have questions during your studies, we are here with unlimited one-on-one teacher support for as long as you need. We are your partners in preparing for and passing the exam.

While “bite-sized learning” and “microlearning” may be effective marketing phrases, at HOCK we know that there are no shortcuts for effective exam preparation. When you are ready to put in the time to study, we are ready to put in the time as your partner in your passing the exam. Learn more about our comprehensive CMA exam prep and support and HOCK’s unique pass guarantee and start studying today!

Brian Hock, CMA, CIA

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